Research & Development has been the cornerstone of Somani Seedz’ strategy since its inception. R&D was established in the company much before it started any marketing activities. The company has astutely chosen to focus on R&D in developing its own hybrid vegetable seeds in potentially large seed markets (including vegetables where the transition from open pollinated seeds to Hybrid Vegetable seeds is imminent) with relatively lower competition (to get to market leadership in quick time). This focus has helped the company to deliver high quality products as per its schedule and have very high visibility on future development and launch schedules as well. Somani Seedz has one of the strongest team of highly qualified, experienced and specialized breeders who are key to developing these innovative and competitive products.

Somani Seedz develops new improved hybrids seeds through plant breeding by using latest technologies & procedures. It has acquired unique, superior and a broad base of germplasm from partner companies, instutities both national and international to ensure success in its breeding programs tailored for specific traits. The company has set up 4 R&D centres across the different agro climatical regions of India i.e. Maharashtra, Karnataka, Haryana & Himachal Pradesh.

The Company is committed to continuing to invest significant resources into R&D to ensure that it keeps delivering a steady pipeline of new improved and superior products that can help farmers reap bountiful harvests and maintain its own market leadership.